Berkshire Hathaway HomeServices


The approved brand colors for Berkshire Hathaway HomeServices are Cabernet and Cream. Cabernet is based on PMS (Pantone Matching System) 7659 C. Cream is based on PMS 9143 C. As there are very few instances when a printed piece will actually use PMS ink, the standard breakdowns for these colors are listed below.


CMYK is mentioned for the use of printed materials. RGB or HEX numbers are intended for online use. Because most design is achieved on a computer screen, we recommend working in RGB and letting the program convert those colors into a CMYK file for printing purposes. (The standard file format required by most printers is a high resolution PDF using the preset: PDF/X-1a:2001).



Cabernet

RGB = 85 / 36 / 72     CMYK = 62 / 91 / 43 / 39     HEX = #552448




Cream

RGB = 234 / 227 / 212     CMYK = 08 / 08 / 16 / 00     HEX = #eae3d4




White

RGB = 255 / 255 / 255     CMYK = 0 / 0 / 0 / 0     HEX = #ffffff



Black

RGB = 35 / 31 / 32     CMYK = 0 / 0 / 0 / 100     HEX = #231f20



Berkshire Hathaway HomeServices Luxury Collection



Cabernet

RGB = 85 / 36 / 72     CMYK = 62 / 91 / 43 / 39     HEX = #552448



40% Black (Cool Grey 6C)

RGB = 167 / 169 / 172     CMYK = 36 / 28 / 27 / 00     HEX = #a7a9ac



60% Black (PMS 8400C)

RGB = 128 / 130 / 133     CMYK = 52 / 43 / 41 / 06     HEX = #808285



White

RGB = 255 / 255 / 255     CMYK = 0 / 0 / 0 / 0     HEX = #ffffff



Black

RGB = 35 / 31 / 32     CMYK = 0 / 0 / 0 / 100     HEX = ##231f20